Case Study: L'Oreal/Carol's Daughter

"What's My Hairsonality?"

FunMobility helped Carol's Daughter nurture a deeper relationship with its audience through engaging digital content that drove users to personalized product recommendations:

• Digital Experience Automation
• Interactive experiences drove database segmentation
• Personalized offers saw 4.5x conversion rate over generic offers
• Campaign insights connected conversions to spend

"FunMobility is terrific. We’ve seen excellent results.”

-Jessica Klein, Director of eCommerce | Carol's Daughter