Mobile Advertising Trends Report 

Best Practices for Agile Mobile Media

The landscape is changing. A worldwide explosion of mobile advertising budgets has sparked a dramatic evolution of technology, standards, and best practices. Those who don’t keep up with the latest mobile advertising trends will be headed for extinction.


Amidst the excitement of this seismic shift, there is a lot of hype—and there are a lot of empty promises. This report will bring you up to speed, providing a no-nonsense examination of the forces that are reshaping the world of mobile advertising. 

Get a no-nonsense examination of:

  • Rich Media vs. Native Ads
  • Mobile Video Marketing Performance
  • IAB Mobile Rising Stars – 5 new ad standards that leverage mobile functionality
  • Industry-by-industry ad spend for 2015